The “Buyer’s” Journey: How can we apply it to organizations that don’t have true 💵buyers💵? The Buyer’s Journey is a framework used by marketers to get inside their customer’s minds. Let’s learn about it (then apply it to churches & schools): Here are the 7 Stages: That might be insightful for mechanics, but what about […]
Email is more relevant now than ever!Here are 10 reasons why: 1) Sky-high engagement & conversion 💥 If you read one reason, read this one: According to Hootsuite, “As of July 2023, the average engagement rate of an organic Facebook post ranges from 2.58% down to just 1.52%.” That should cut deep as an organization […]