Here’s the tiniest little tweak you can make to your YouTube videos to increase organic reach in your local area. Did you know? YouTube is the second largest search engine. Second only to Google Search itself. There’s some discourse about Google Images actually being second and YouTube being third. You can decide where you’d like to land. […]
April 4, 2025
I’ve seen a lot of discourse about this issue recently. As a marketer, this has the potential to disrupt almost everything I’ve built my and my clients’ platforms on. But – keep reading to understand why you don’t have to worry: So what’s happening, exactly? Maybe if you’ve googled something recently, you’ve seen the AI […]
December 27, 2024
A 6-month routine to keep your website fresh and clean 🧼The more we can automate, the less we have to remember, and the more likely we’ll actually get ‘er done! There are 6 “upkeep” tasks we can do to keep our website looking great, working smoothly, and showing up in search. Month 1: Look at […]
August 25, 2023
Am I up for the challenge? Let’s see how this goes. My word count begins now! (Emojis don’t count 😜) SEO: Search Engine Optimization AKA becoming Google’s ✨favorite website ever✨ Someone just searched “church in madison wi.” Google springs into action and finds the best websites to display, based on the following: […]
August 4, 2023
If you’ve been reading my newsletter for a while, you might have picked up on my opinion that… …ranking high in Google search should be a top priority for churches and schools! People devote their entire careers to hacking Google search rankings, so there’s no one silver bullet. However… There is one thing you can do this afternoon that […]
