The Blog Archive

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You’ll need to create a free account with your email. Once you’re logged in, here are a few links to bookmark for watermark-free downloads. Add subtitles to short social media videos You don’t want any fancy bells or whistles—you just want to plop some captions on a video and then download it without a watermark. Is that too […]

Uncategorized

April 11, 2025

Two adobe express tools to bookmark

Sending out Easter postcards? Here are a few ways to squeeze the most possible value out of that pretty significant investment. 1) Incentivize a QR code scan Ideally, try to get the recipient to interact with the mailer. Choose an action that’s likely to pique your particular community’s interest. Here are a few ideas: ​ 2) […]

Graphic Design, Print Materials

March 14, 2025

Three ways to make the most of an easter postcard

Are trifold brochures still relevant? What are their weaknesses? What are their strengths? And how could we reimagine this classic marketing tool? Strengths: Weaknesses: With all that in mind, here are 3 ideas to get your gears turning: 1) Incentivize a visit to a QR code: “Scan this QR code for $5 off your soccer […]

Print Materials

June 28, 2024

Rethinking the trifold brochure…

If you’re new to the newsletter: What is a lead magnet? A lead magnet is a digital resource you give away in exchange for someone’s email address. I wrote more about it in this newsletter.​ ​ Last week I wrote 30 lead magnet ideas for churches. Find that here.​ ​ Arguably, schools have even more reason to implement lead magnets […]

Email Marketing

February 2, 2024

30 lead magnet ideas for schools

A while back, I wrote a newsletter about lead magnets. Read it here. 30,000 foot view if you don’t want to read the old newsletter: A lead magnet is some digital resource that you offer in exchange for contact information. Ex: You receive a 20% off coupon code when you sign up for Old Navy emails. […]

Email Marketing

January 26, 2024

30 lead magnet ideas for churches