…with great power comes great responsibility. Find them here If you’ve right-clicked on a graphic and “saved as” before, you’re trying too hard. WELS provides their logo files for “Member congregations and schools—and pastors, staff ministers, faculty, teachers, staff members, laypeople, or design professionals acting on their behalf.” That’s a lot of people… and that’s […]
October 6, 2023
This newsletter might be strange coming from a part-time brand designer, but hear me out: a rebrand isn’t always the silver bullet. Before diving in and committing to the investment, ask yourself these questions… 1) Do you just want everything to look prettier? 😍 Don’t confuse a bad aesthetic with plain-old chaos. A little organization can go […]
August 11, 2023
If you’ve been on the fence for a while, these questions might help you decide whether or not to pursue a new logo project. Ask yourself… 1) How is your organization unique? Point out 3 ways that unique-ness is reflected in your logo. If your designer didn’t have multiple conversations with you about what makes […]
