Why is the organization of your main menu important? First and foremost, you want the user on the other side of the screen to have a positive experience on your site. This includes being able to find what they’re looking for easily. Additionally, it boosts your SEO to have a logical, clean, simple navigation. Scroll […]
November 22, 2024
Churches and schools do a lot of link sharing. Think about it: sign-up forms, landing pages, devotional resources, Facebook events… Using phrases like “Click here” or “Learn more” on your website or social media pages isn’t always the most compelling way to communicate. In fact, those phrases can do more harm than good. Here are […]
October 25, 2024
🤔 How many words do you have on your website’s homepage? Is it the right number? Find out: Click and drag to highlight all the text on your homepage. Copy it. Paste it all into this tool: WordCounter.net You want to shoot for 400-600 words. Read more about that number here (or just give it a google). This […]
October 18, 2024
Let’s dig into the pros and cons of breaking apart your two sites. PROS CONS I made this change for a church/school a while back. Since then, they’ve shared with me that they’ve seen far more school tour requests come through than they had in the past. Of course, this could be due to more […]
August 23, 2024
We’ll start with some vocabulary you need to know: “Above the fold”: The section of your site your viewers can see right away without scrolling. In the past, best practices told web designers to have every important piece of information above the fold. That’s how we achieved the stunning creation (sarcasm) that is Apple’s original homepage: In 2024, […]
