Not every church or school has the resources needed to blow up the internet. Let’s start with the absolute basics and make sure we do them well. You have 3 jobs: 🌐 Maintain a high-quality website Your website should win employee of the month, every month. What does this mean? Your website should communicate who […]
January 19, 2024
Whether you post once a day or once a quarter, there are other ways to take advantage of social media. What are they? 1) Encourage UGC What is UGC, exactly? It stands for User Generated Content. Example: I post an Instagram Story about how much I love a new restaurant down the road. The restaurant just […]
December 22, 2023
You guys have to check this out… It’s an AI-powered tool that helps you create step-by-step guides in the blink of an eye. Think of all the possibilities! This is more in the world of tech than marketing, but keep reading for some marketing-focused applications… Especially if you serve at a school, this is a must-try. This […]
November 24, 2023
Email is more relevant now than ever!Here are 10 reasons why: 1) Sky-high engagement & conversion 💥 If you read one reason, read this one: According to Hootsuite, “As of July 2023, the average engagement rate of an organic Facebook post ranges from 2.58% down to just 1.52%.” That should cut deep as an organization […]
November 10, 2023
I know, the social media machine is always begging us for more, more, more. It’s tempting to throw something up on Facebook/Insta just to check the box. Let’s talk about some meaningful content pillars. How many of your posts fall into these buckets? 😃 Real people doing real things will always elicit a response. Consider asking […]
