A while back I posted in the WELS Intersections Facebook group offering to critique/improve a logo. I had a lot of interest, so THANK YOU if you submitted yours. If this newsletter gets a positive response, I hope to do more in the coming months. Our subject today is the logo for St. Mark Ministries in De […]
February 14, 2025
It was an absolute pleasure to present at Wisconsin Lutheran Seminary this week. Here’s the description shared with attendees: The Church Marketing Playbook: Throwing Wide Open Your Digital Front Doors Within the next 4 to 40 months, you can confidently say you’ll be carving out Saturday mornings for church workdays, receiving emails titled, “Re: New […]
February 7, 2025
Don’t go digital for digital’s sake. Go digital for the humans on the other side of the screen. Here are 10 ways that the internet intersects with traditional Word of Mouth interactions. 1) Write stuff that makes sense to share publicly. If someone reposts your graphic on their Instagram story, they, in essence, just sent that sentiment […]
January 24, 2025
Do you struggle when you sit down to design a social media post?The blank page can be intimidating. You might know what you want to say, but you don’t know how to make it look. Take some time to do a little work up-front and move forward knowing you’ll always have a design to sit […]
December 20, 2024
Email is more relevant now than ever!Here are 10 reasons why: 1) Sky-high engagement & conversion 💥 If you read one reason, read this one: According to Hootsuite, “As of July 2023, the average engagement rate of an organic Facebook post ranges from 2.58% down to just 1.52%.” That should cut deep as an organization […]
