Curious? Let’s dive in! Zapier is a tool that “connects your work apps so you get more focus and less frustration.” Sign me up! Imagine this: all the apps and websites you use everyday (think Google Docs, MailChimp, Gmail, etc…) can talk directly with each other. Example: 👎 Before Zapier: You have a Google Form up on your […]
June 16, 2023
Recently, I signed up to receive communications from a new workout studio opening up near my house. Their marketing was top-notch. 🔥 Can I share? When I met the owner, she gave me a free water bottle She sent me 14 texts (I never responded 🫣) She called me 4 times (I never picked up) […]
June 9, 2023
Disclaimer: I’ve never tried this. BUT – I think it could work. Let me know what YOU think, or go for it and share your results! A Lead Magnet is an incentive, usually a PDF document, that you exchange for a piece of contact information. Example: I was looking for a printable calendar for my office and I […]
May 26, 2023
What’s an open rate and why do we want to improve it? An open rate is the percentage of people who received your email that actually open it. 20-30% is usually considered to be above average. 😲 Because you ROCK, my open rate is usually around 70%. (PS – Thanks for reading ❤️) If you have an […]
March 24, 2023
You put a lot of time and effort into your email newsletter every week, so I bet you want people to actually receive it… Have you ever had someone tell you they aren’t getting your emails (when they’re clearly subscribed to your list)? Odds are, your emails are ending up in their spam or promotions folder. […]
