The Blog Archive

I could get on my high horse and talk about how important it is to treat your digital presence much like you treat your physical location. Mow the lawn… Pick up the trash… Plant new flowers… Change your sign every week… I could go on… ​ But, I’ll hold myself back… today. 😉 If you have an […]

Our attention spans are getting shorter by the day. That’s why website speed is an important consideration for digital marketers like me (and like you!). Google performed a study about the impact of slow load times on mobile, and the results are super interesting. Read more about the study here.​ This tells me that churches & […]

Google Analytics can be overwhelming. Let me show you exactly what’s important and where to find it. Don’t have Google Analytics installed on your site? Depending on where your site is hosted, it might be easier than you think. #1: Engagement Rate Your engagement rate is a quick “health check” for your site. 🩺 It […]

So you have a landing page for your VBS, Science Camp, or Marriage Seminar. Maybe you followed my landing page formula… found here. You launch it. You announce it to your people. Crickets. ​ We’ve all been there. There are many ways to address this problem (first asking the question: Is this event/program right for my audience?), but […]

I had been curious about Showit for some time and wanted to experiment before endorsing it. So – I used it to build my own website at the end of last year. After testing it out for some time, I’m ready to share it with you! ​ 5 reasons I love it for churches & […]