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There are a million things I love about my job, but logo design is near the top of the list.Watch me carry out my logo design process with Beautiful Savior (Oakley), one of the WELS 100 in 10 missions. I have permission from the pastor to share. 😉 Step 1: Understand the ClientDuring my Discovery […]

Logo Design

October 11, 2024

My logo design process from start to finish

After reading the subject line, you may have the misconception that I mean to create your own Facebook group for your church or school. No, I’m suggesting something much simpler than that. I’m referring to the Facebook groups that already exist as local community hubs. Ex: My two closest neighborhoods in Cincinnati have a Facebook group called “Oakley/Hyde Park […]

Social Media

October 4, 2024

The power of a facebook group

I’ve been a pretty outspoken AI hater to this point. Let the record show that I still am. However, I have found it to be a real powerhouse in a few specific contexts. Keep reading… 🛑 3 ways AI is not useful: As a replacement for any form of human communication (without disclosure) I recently got […]

Uncategorized

September 27, 2024

3 ways AI is useful… and 3 ways it’s absolutely not

(jump to the ðŸ’¥ emoji to skip the backstory) I’m going to share a Google calendar tip in a second, but please read this as a lesson in communicating not in the method that you think you’re supposed to, but in the method that your audience prefers. This was born out of some recent confusion about the date and […]

Email Marketing

September 20, 2024

How to create a clickable calendar invitation

Setting the stage: I am starting from a recorded livestream of the entire worship service. The video file is shared with me via Google Drive. I’m working with a MacBook Air, an iPad Pro, and a Canva Pro subscription. This is not a Canva tutorial, but a description of my workflow. Use YouTube to help you […]

Social Media

September 13, 2024

How I edit a sermon & get social media clips done in ~1 hour