The Blog Archive

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I’ve been a pretty outspoken AI hater to this point. Let the record show that I still am. However, I have found it to be a real powerhouse in a few specific contexts. Keep reading… 🛑 3 ways AI is not useful: As a replacement for any form of human communication (without disclosure) I recently got […]

Uncategorized

September 27, 2024

3 ways AI is useful… and 3 ways it’s absolutely not

(jump to the 💥 emoji to skip the backstory) I’m going to share a Google calendar tip in a second, but please read this as a lesson in communicating not in the method that you think you’re supposed to, but in the method that your audience prefers. This was born out of some recent confusion about the date and […]

Email Marketing

September 20, 2024

How to create a clickable calendar invitation

Setting the stage: I am starting from a recorded livestream of the entire worship service. The video file is shared with me via Google Drive. I’m working with a MacBook Air, an iPad Pro, and a Canva Pro subscription. This is not a Canva tutorial, but a description of my workflow. Use YouTube to help you […]

Social Media

September 13, 2024

How I edit a sermon & get social media clips done in ~1 hour

There are 3 primary benefits to doing a little spring clean of your email list: 1) If you’re paying per subscriber, you’ll save yourself some cash. 💵 2) Your open rate will improve and you’ll stay out of spam. 📬 Your email service watches your open rate to see if you’re delivering high-quality, interesting content. If it deems […]

Email Marketing

September 6, 2024

When’s the last time you cleaned up your email list?

I’ll be frank… if you’re the pastor, principal, or leader of your non-profit, this is a gigantic waste of your time. 🤷‍♀️ Additionally, you don’t know what you don’t know about web design and user experience (two fields you can get whole masters degrees in). It would be like me trying to write a sermon. That being said, I […]

Website Design

August 30, 2024

If you must DIY your website…