The Blog Archive

Do you struggle when you sit down to design a social media post?The blank page can be intimidating. You might know what you want to say, but you don’t know how to make it look. Take some time to do a little work up-front and move forward knowing you’ll always have a design to sit […]

In my humble opinion, the ideal digital marketing flow for organizations like yours looks like this: ​ You have an engaging website with strong Search Engine Optimization ⬇️ People find you on Google as they search for “church/school near me” ⬇️ On your website, you offer something of value in exchange for someone’s email ⬇️ […]

📼 WATCH THIS INSTEAD OF READING This has gone through many, many iterations, so I’m extremely excited to share with you that… …In the spring, I’m running a free training program teaching you how to manage a church’s digital landscape in about 5 hours/week. I’ll teach you: Pre-reqs (please be honest with yourself): Why free? I could […]

Here it is: If you have social media links in your main menu at the top of your site, go ahead and move them to the footer at the bottom of your site. Why? One article I read about this topic called those social icons “candy colored exit signs.” Once you have someone on your site, don’t encourage them […]

Why is the organization of your main menu important? First and foremost, you want the user on the other side of the screen to have a positive experience on your site. This includes being able to find what they’re looking for easily. Additionally, it boosts your SEO to have a logical, clean, simple navigation. Scroll […]