The Blog Archive

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I’m working on materials for my presentation at Mission & Ministry next week…While I’m at it, I thought I’d share this resource with you. Have you ever sat down to formulate a plan for promoting an upcoming event and thought… “Where should I begin?” Then… you get overwhelmed by all of your options, procrastinate, and […]

Marketing

January 31, 2025

Event Promotion Timeline & Checklist

Don’t go digital for digital’s sake. Go digital for the humans on the other side of the screen. Here are 10 ways that the internet intersects with traditional Word of Mouth interactions. 1) Write stuff that makes sense to share publicly. If someone reposts your graphic on their Instagram story, they, in essence, just sent that sentiment […]

Marketing

January 24, 2025

Word of Mouth still wins: 10 ways digital tools can bolster personal outreach

If you’re DIY-ing your website or you just want to try your hand at a tune-up, follow the steps below to start to improve your own SEO (Search Engine Optimization). We do these things so that Google can understand what your site is all about. The ultimate goal is that Google knows how to recommend your site […]

SEO

January 10, 2025

How to do search engine optimization on your website by yourself

Ever since I launched my site in 2023, I’ve been looking forward to the day I could give it the love it deserved. It really has been a labor of love, and I’m so thrilled to share it with you today! Here’s what’s different (and the strategy behind each change): Speaking of 2025, what can you […]

Website Design

January 3, 2025

New website reveal + 2025 preview

I’ve seen a lot of discourse about this issue recently. As a marketer, this has the potential to disrupt almost everything I’ve built my and my clients’ platforms on. But – keep reading to understand why you don’t have to worry: So what’s happening, exactly? Maybe if you’ve googled something recently, you’ve seen the AI […]

SEO

December 27, 2024

Is AI going to kill Google Search? Oh no!