It’s so overwhelming to build a webpage from scratch. Looking at that blank slate can be crippling – especially when you’re excited about an event or campaign and want it to be successful. Today I’m going to walk you through a killer formula for building a landing page that educates and excites viewers. Come back to this […]
July 28, 2023
Hang in there with me, ok friends? We’re going to do a little coding today! Why go through the trouble? Well, maybe you’re in this situation: You have an embedded YouTube video on your site that you update to display the most recent sermon. But, life happens – sometimes you forget to update the link. Sometimes […]
July 21, 2023
KPI – Key Performance Indicator Our little secret 🤐 – You’ll sound like you realllyyy know what you’re talking about if you use the term “KPI” in a staff meeting. Take it from me. KPIs are really important in marketing. These are the numbers that marketers watch closely to know if their work is paying […]
July 14, 2023
Have you ever looked at your website through the eyes of a first-time visitor? If not, consider taking a few minutes to run a mini site audit. Here are a few things to guide your thoughts: “I’m new” button (or something similar) Check out Elevation Church’s website (a mega church near me). Notice the “Let’s tailor your experience” section. […]
June 30, 2023
Are you guilty? Read about a few Facebook faux pas and evaluate your current practices. Is there anything you could improve? Pick one or two to focus on this month. 1) Including links outside of Facebook (especially YouTube) Facebook is greedy for your attention. It will not show you posts that might take you off the platform […]
