The Blog Archive

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Did you know this about Instagram? Your “Name” is one of the only fields on your Instagram profile that is searchable! Most organizations put their name in the name field – which does, of course, make good sense. 🥴 However, if you change your name to something like, “Church in (your city),” you’re far more likely to get into the […]

Social Media

September 1, 2023

1 quick Instagram profile fix

A 6-month routine to keep your website fresh and clean 🧼The more we can automate, the less we have to remember, and the more likely we’ll actually get ‘er done! There are 6 “upkeep” tasks we can do to keep our website looking great, working smoothly, and showing up in search. Month 1: Look at […]

SEO, Website Design

August 25, 2023

20 minutes monthly to upkeep your website

One of my favorite quotes is, “People don’t notice announcements, they notice consistency.” You can only have consistent communication when you give yourself enough of a runway. Rather than me trying to dream up a list of events and try to tell you how far in advance to start promoting them, I made a little […]

Marketing

August 18, 2023

How far in advance should you start marketing an event?

This newsletter might be strange coming from a part-time brand designer, but hear me out: a rebrand isn’t always the silver bullet. Before diving in and committing to the investment, ask yourself these questions… 1) Do you just want everything to look prettier? 😍 Don’t confuse a bad aesthetic with plain-old chaos. A little organization can go […]

Website Design

August 11, 2023

3 alternatives to a full rebrand

Am I up for the challenge? Let’s see how this goes. My word count begins now! (Emojis don’t count 😜) SEO: Search Engine Optimization AKA becoming Google’s ✨favorite website ever✨ ​ Someone just searched “church in madison wi.” ​ Google springs into action and finds the best websites to display, based on the following: ​ […]

SEO

August 4, 2023

Learn the basics of SEO in 250 words