Did you know this about Instagram? Your “Name” is one of the only fields on your Instagram profile that is searchable! Most organizations put their name in the name field – which does, of course, make good sense. 🥴 However, if you change your name to something like, “Church in (your city),” you’re far more likely to get into the […]
A 6-month routine to keep your website fresh and clean 🧼The more we can automate, the less we have to remember, and the more likely we’ll actually get ‘er done! There are 6 “upkeep” tasks we can do to keep our website looking great, working smoothly, and showing up in search. Month 1: Look at […]
One of my favorite quotes is, “People don’t notice announcements, they notice consistency.” You can only have consistent communication when you give yourself enough of a runway. Rather than me trying to dream up a list of events and try to tell you how far in advance to start promoting them, I made a little […]
This newsletter might be strange coming from a part-time brand designer, but hear me out: a rebrand isn’t always the silver bullet. Before diving in and committing to the investment, ask yourself these questions… 1) Do you just want everything to look prettier? 😍 Don’t confuse a bad aesthetic with plain-old chaos. A little organization can go […]
Am I up for the challenge? Let’s see how this goes. My word count begins now! (Emojis don’t count 😜) SEO: Search Engine Optimization AKA becoming Google’s ✨favorite website ever✨ Someone just searched “church in madison wi.” Google springs into action and finds the best websites to display, based on the following: […]